There are so many things go into building a web site that online businesses sometimes forget the most important element of the site: the platform where it will be built on. Good thing they can now rely on a web design company to clue them in on the importance of choosing a good website platform. In the early days of web site building, the only option you have is writing codes in a text editing application. These days though the options are endless and the choice boils down to what will work well for your operations and the product or service you offer.
If you wish to focus on your website’s appearance and how your market will react to it you may want your designer to build your site on “what you see is what you get†or WYSIWYG editing programs that come with pre-built design templates. These programs do not require too much coding and are ideal for designers who are not so well versed on writing code. There are several companies offering this type of web site building program.
Web sites with high functionality would probably be best built using a text editor. Today the WYSIWYG programs have been supplanted by CMS or content management systems. Most web designers and developers use these platforms for building web sites for their clients. This platform offers a good mix of coding and design. It is priced reasonably, easy to maintain, and can be updated any time.
But really the most ideal platform for your web site will be that one that corresponds to your own needs and requirements. It should be tailor-fit to your operations and should be able to represent your company well. Your market should feel comfortable navigating through it so that they will be engaged and encouraged to make a purchase then tell others about it.