Chapter 3. Marketing – Taking On Your Competitors
Once you have your ecommerce site developed, you’ve loaded it with content and worked out your shipping and payments – you need to not only get found but also stand apart from you competitors.
Chapter 3. Marketing – Taking On Your Competitors
Once you have your ecommerce site developed, you’ve loaded it with content and worked out your shipping and payments – you need to not only get found but also stand apart from you competitors.
With the shift in consumer behavior towards online shopping how can you make sure it’s your eCommerce website that people buy from and not your competitors?
1. Show the people you’re famous and loved! If you have a great social presence don’t be afraid to show it off on your ecommerce website. It’s been proven time and time again that people love using a product or service that has been referred to them by other happy customers and social marketing is a great way to showcase your solid customer base and positive feedback from existing customers.