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branding

Posted 30/November/2012 by neubreed

A logo is defined as a company's symbol that identifies its products, services and overall image. A logo is alternately referred to as the trademark, emblem, brand, insignia, symbol, among other terms. Your logo is how your customers will know you by just like the golden arches of McDonalds or the bitten apple of Apple. Visual symbols usually make up a logo because they are more memorable than words. Picking the right logo for your company can relay your product or service to the market as it conveys professionalism and credibility.